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ELIXIA C5General Manager Yasuhiro Suzuki to Lead Installations of Heliospectra’s integrated LED and helioCORE™ Light Control Solutions for Japan’s Plant Factories and Vertical Farms (GOTHENBURG, Sweden / SAN FRANCISCO, CA, 9 July, 2019) – Heliospectra AB (publ) (OTCQB: HLSPY, FIRSTNORTH: HELIO), a world leader in intelligent lighting technology for greenhouse and controlled plant growth environments, announces the formation of Heliospectra Japan Co., Ltd. and the opening of a new Tokyo, Japan office in July 2019 under the leadership of General Manager Yasuhiro Suzuki.
“With Yano Research Group forecasting indoor grown vegetable sales from Japan’s vertical farms to reach 27.8 billion yen by 2022, Japan has established itself as the global role model in demonstrating the seamless integration of automation and control systems. Using Heliospectra’s most advanced LED lighting technologies and light controls, these businesses will consistently deliver fresh, locally grown and nutritious produce to retail markets, urban food service and quality-conscious consumers,” said Ali Ahmadian, CEO, Heliospectra.
Over the years, Heliospectra has rapidly expanded their product portfolio to focus on the benefits spectra-controlled LEDs, real-time sensor feedback and dynamic, automated light response bring to growers and commercial food producers. The company has also established strong local market presence and collaborations directly with customers in Europe, Canada, the United States, South America and Oceania.
As Japan’s plant factories and controlled environment farms create new demand for the robust helioCORE™ light control and horticultural LED lighting integrations as well as the complete helioCARE™ plant science and technical services expertise that Heliospectra offers, the company will focus on building customer relationships and strategic partnerships with the Tokyo office and a local Japanese team.
“Heliospectra has created intelligent and highly advanced LED lighting and light controls that provide growers and businesses with a comprehensive, flexible and fully connected system,” said Yasuhiro Suzuki, General Manager for Heliospectra Japan. “I look forward to working with Japan’s highly sophisticated growers and large-scale facilities to improve their profitability through standardizing crop performance and yields with Heliospectra’s customizable business solutions.”
Mr. Suzuki previously served in senior leadership positions with Tetra Pak for 25 years developing strategic partnerships and an extensive business network in Japan and across Asia. He holds a bachelor’s degree in Sociology from Rikkyo University in addition to associated graduate degrees in Marketing, Management and Organizational Leadership from IMD and Ashridge Business Schools.